What we do
Zappi helps global brands make faster and better decisions to drive business growth, shape new product development, and enhance their advertising and branding efforts. We help them predict success and disrupt their industries
The time available to businesses for decision-making has decreased, while consumers’ choice of products and their exposure to ads is growing. In the absence of preemptive research, 85% of products fail in their first year. Zappi puts the consumer at the heart of all your business decisions and eliminates risk.
Zappi automation makes data collection and modelling faster, more economical, and easier
Zappi reporting suite yields deeper insights, compounding its learning through analytics features and centralised data
Zappi technology learns the way your experts interpret data, allowing for scaled expertise globally
We reward people who come up with creative solutions to challenging problems and offer safety for experiments; we don’t want the fear of failure to stifle great ideas. Creative Disruptors not only come up with great ideas themselves but make space for others to do so.
Listening is at the heart of what we do; we do not talk over each other, and recognize the loudest in the room isn’t always the most insightful. We listen carefully to each other and crucially to our customers, so we can know how to better provide them with value.
Being Courageously Honest, tactfully, is at the heart of everything Zappi does. Being Courageously Honest means speaking truth to power, and realizing that feedback not fed back often causes more harm to someone than a brief moment of discomfort spent delivering it.
We believe strongly in the power of diverse backgrounds, experiences, and thinking to help us succeed and to make working at Zappi a richer experience. Maintaining an inclusive environment is non-negotiable.
Leadership Inside & Out
Zappi is not a place for egos. It’s a place for those who want to step up and lead, but are also happy to step aside when someone else is more suitable. Anyone at Zappi can be a leader, regardless of your experience.