About

StatsProAI is an early-stage sports technology start-up building the next generation of AI-powered performance analytics. Our goal is to redefine how sport is analysed and understood by combining data science, computer vision, and automation.

We’re starting within rugby, where our founding team brings over 25 years of combined experience across elite performance analysis and AI system development. Together, we’re creating intelligent tools that make high-level insights available to every team — from grassroots to professional competition.

Our first product aims to bring automated performance insights to grassroots rugby, giving community clubs and developing players access to the same level of analytical power long reserved for professional teams. This foundation will form the blueprint for expanding into other sports and performance domains over time.

Vision & Mission

Our vision is to revolutionise sports analytics by bridging the gap between traditional manual analysis and fully automated, data-driven insight. Our mission is to empower teams and athletes with accessible, real-time understanding of performance, enabling smarter decisions and a new level of competitive advantage.

We aim to build StatsProAI into a core component of the modern sporting ecosystem — a key tool for coaches, recruiters, and players alike. By transforming raw video into actionable intelligence, we want to make professional-grade analytics faster, more objective, and universally available, helping everyone in sport make better decisions.

Our Culture

StatsProAI is a start-up built by practitioners and innovators who care deeply about sport, technology, and impact. We move quickly, think creatively, and operate with a shared sense of purpose.

What defines us:

• Ownership and autonomy: we value people who take initiative and deliver results.
• Collaboration and trust: open communication and shared learning are central to how we work.
• Passion and purpose: we’re sports people at heart, united by the drive to build meaningful technology.

We’re assembling a small, high-impact team that thrives on solving complex problems and shaping the future of sports analytics.