Who We Are

Asuer is a fintech company committed to making financial services simpler, smarter, and more human for African communities. We operate across insurance and telecommunications, with plans to expand into digital payments. Our goal is to remove barriers and bring people closer to the tools they need to plan, protect, and provide for their families.

Asuer emerged from the ongoing digital transformation of Botle Buhle Brands (BBB), one of Africa’s leading earning opportunity based direct-selling businesses. Today, we are an independent company focused on driving financial inclusion through accessible technology and customer-centred innovation.

Our work is shaped by three core values: Impact, Innovation, and Integrity. These values guide everything we do and how we serve.

What We Do

Asuer is building a seamless digital ecosystem with three core product lines:

• Insure: Funeral insurance designed for affordability, accessibility, and financial security, with policies that are easy to purchase and manage via WhatsApp.
• Connect: A mobile virtual network operator (MVNO) offering tailored connectivity solutions, including data and airtime packages designed to keep users connected to their communities.
• Finance: Digital financial products that help customers transact, save, and build financial resilience.

Through technology, we bridge the gap between traditional financial services and modern digital experiences, making it easier for customers to plan, protect, and provide for their families.

Why Work With Us

At Asuer, we believe in creating an environment where innovation thrives. Our team is composed of talented individuals who are passionate about using technology to drive positive change. We offer:

• A Purpose-Driven Mission: Be part of a company making digital services more accessible and impactful for African communities.
• A Culture of Innovation: Work on challenging problems that push the boundaries of fintech and digital solutions.
• Autonomy & Growth: We empower our team members to take ownership of their work and grow in their careers.

Why We Want You

We are looking for ambitious, driven individuals who share our passion for innovation and financial inclusion. If you are:

• Excited about building technology that makes a real impact on people's lives.
• A creative problem-solver who enjoys tackling complex challenges.
• Someone who thrives in a fast-paced, agile environment.
• Ready to contribute, collaborate, and grow with a dynamic team.

Then we would love to hear from you!

How We Work

Asuer operates with a product-led, customer-first approach, leveraging agile methodologies to iterate and improve continuously. Our tech stack integrates cloud-based solutions with new-age technologies, ensuring scalability and efficiency across all our services.

We value trust, authenticity, and logic, inspired by Frances Frei’s Trust Triangle. Our culture is built around transparent communication, data-driven decision-making, and a commitment to delivering real value to our sales force and customers.

Our Hiring Process

We aim to make the hiring experience as smooth and engaging as possible. Here’s what you can expect:

1. Initial Chat – An introductory conversation with our talent team to understand your background, interests, and fit for Asuer.
2. Technical/Skills Assessment – Depending on the role, you may be asked to complete a technical task or case study.
3. Team Interview – A deep dive into your experience and skills with key team members. Here we’ll also explore how your values align with Asuer’s mission and ways of working.
4. Offer & Onboarding – If successful, you’ll receive an offer and a tailored onboarding experience to get you set up for success.

Join Us

If you’re passionate about fintech, digital transformation, and creating impactful solutions for African markets, get in touch with us.