ODiTY was founded on 2011/11/11. This amazing entrepreneurial adventure began with Benoît Vorilhon and Dominique Boscq, pioneers in Customer Relationship in Madagascar. ODiTY was one of the first companies in the Customer Experience and digital industry to operate in Madagascar.
ODiTY began in Antananarivo with just a few collaborators and then grew quickly and acquired Actel, a French leader in premium Customer Relationship. This led to ODiTY Group, which brought together two perfectly complementary companies with a package of services and skill sets for a new kind of Customer Experience. For every kind of channel, customers now have an array of resources to communicate the right message at the right time using the right medium.
ODiTY pursued its growth strategy by enhancing its position in Africa. A new multichannel and multilingual contact center for customers is now open in Cape Town, South Africa.
Its corporate clients and businesses are able to improve customer knowledge, acquisition, and retention because ODiTY provides a different offering compared with traditional players. With its 360° Customer Relationship approach, ODiTY is more than a multichannel contact center (phone, e mail, chat). The company also proposes feedback management services, market research, and surveys as well as software, web site, and mobile device application development.